EQUITY ESTATES

Selling the concept of owning your
vacation through real-life stories

Challenge:

Equity Estates, a luxury vacation home ownership fund, provides members a share in the portfolio of 5-star concierge-supported homes around the world. The company needed to communicate the nuances of their unique vacation solution while putting a personal face on the benefits of ownership.

Solution:

Soloflight created the themed “Own Your Vacations” guidebook to give prospective clients a glimpse of the Equity Estates experience and lifestyle through real member testimonials. From content development to design and production, Soloflight created a high-end brochure in line with the brand and audience expectations that could be used as a leave-behind for the sales team and as a take-home piece after prospective client events.